Spotlight of the Month
Susan Cumberland brought SIE’s community presence to life at École Glenayre Elementary’s annual carnival celebration. Participating in local events like this reflects our commitment to supporting student success. Susan connected with local families and educators, sharing the benefits and strengths of personalised, one-on-one tutoring for students who need additional academic support beyond the classroom.
By building these types of relationships with schools and community groups, you and your team create valuable referral partnerships and position yourselves as the go-to tutoring solution for families, whether their children are struggling academically or simply need an extra boost to reach their full potential.
The School is Easy booth featured an engaging Magnetic Dart Challenge, where students tested their hand-eye coordination in a fun, interactive setting. The activity drew a steady crowd, with many students successfully hitting the bull's-eye, a fitting metaphor for the confidence and achievement we aim to inspire through our tutoring programs.
Participating in events like this strengthens our ties to the communities we serve and affirms our mission to make learning easy, enjoyable, and effective for every student facing academic challenges.
Sports Club Partnership Campaign
Summer is in full swing, making it the perfect time to establish connections with neighbourhood sports teams and clubs. With school out, kids are spending more time outdoors.
This campaign is centred around partnerships with sports teams and clubs in your community. The goal is to drive leads, enrolments, and referrals directly from club/team members, with the club conducting most of the marketing on your behalf. These resources will help you develop effective partnerships that should lead to healthy, long-term relationships and an ongoing source of revenue.
Find Solutions and Generate Leads with Google Ads
Google Ads can help boost your local and online presence while generating new leads, inquiries, and student enrolments. We understand that getting started with digital advertising and knowing how to succeed can feel overwhelming. That’s why we’ve created two helpful guides on how to get started and campaign management. Both files were developed to support you in maximising your online visibility and marketing success.
Email Marketing Templates to Streamline Your Outreach
To support your local outreach efforts, we’ve developed a series of updated email templates designed to strengthen connections with parents, guidance counsellors, educational leaders, and community organisations in your area.
Visit the Help Centre to explore these resources and confidently plan your back-to-school email campaigns.
Photos Needed
Our network grows stronger through sharing real moments from tutoring sessions. Stock photos might look professional, but miss capturing genuine learning connections. Parents trust us more when they see actual tutors helping students tackle mathematics problems or celebrate academic breakthroughs (this also differentiates you from local competitors).
There's a technical advantage, too: Google and social media algorithms favour authentic content over stock images. Using real photos improves your webpage rankings and social media performance, making your business and School is Easy more visible in search engines for schools, community centres, and families searching for or in need of your services.
What kind of photos create the biggest impact?
- Captured moments of real tutors working with students
- Students showing their progress or celebrating achievements
- You, your team, and your involvement in community events
- Special moments like student milestones or success celebrations
Ready to share? You can:
- Upload images and video files through the Help Centre.
- Email them directly to jon.hayes@schooliseasy.com.
Let your photos tell our story, mission, impact, and successes in your community and beyond. They show families the real difference we make in students' lives.