This campaign is centred around partnerships with sports teams and clubs in your community. The aim of the campaign is to drive leads, enrollments and referrals directly from club/team members, with the club conducting most of the marketing on your behalf.
The campaign can be run all year round, to cater for the variety of sports teams and their varying seasons. Sports clubs generally have healthy youth memberships, who can relate to the School is Easy HERO messaging.
The campaign resources will enable you to develop effective partnerships that should lead to healthy long-term relationships and an ongoing source of revenue. Resources include - Written guide, video guides, flyers, email template. (see video guide links and resources below)
Sports club partnerships should form part of your wider business partnerships activity in your Community Marketing Activity campaign.